Resources
Strategic marketing resources and helpful information for purpose-led leaders who enjoy a well-structured plan almost as much as a good cup of tea.
![cicada-scorecard-600x400](https://cicadaconsult.co.uk/wp-content/uploads/2024/12/cicada-scorecard-600x400-1.png)
Scorecard: marketing strategy
Discover how well your marketing can support your next stage of growth. 18 questions, 2-3 minutes, personalised report.
![cicada-marketing-strategy-plan-front-page-v](https://cicadaconsult.co.uk/wp-content/uploads/2025/01/cicada-marketing-strategy-plan-front-page-v.png)
Workbook: marketing strategy
Learn how to build a marketing plan that the board will sign off, delivers results and the team can follow.
![cicada-web-agency-selection-guide-front-page-2](https://cicadaconsult.co.uk/wp-content/uploads/2025/01/cicada-web-agency-selection-guide-front-page-2.png)
Guide: web agency selection
Time for a new website or a new web development partner? Read this guide before you start looking.
![client-interviews-strategy](https://cicadaconsult.co.uk/wp-content/uploads/2024/12/client-interviews-strategy.png)
Client interviews: strategic marketing support
I recently asked some of my social enterprise clients about our work together. Hear what they said had been most useful.
![client-persona-interviews-thumb-centred](https://cicadaconsult.co.uk/wp-content/uploads/2024/12/client-persona-interviews-thumb-centred.png)
Client interviews: buyer personas
What did three social enterprise leaders think about our work on their ‘buyer personas’?