Capacity building for social enterprises (1)

I help charities and social enterprises to build capacity and reach new commercial clients. Often they lack in-house skills and are receiving conflicting advice. Working with me they develop strategic marketing capacity, sort out the technology they need, broaden their income base and build a more resilient organisation.

Public & Media Relations

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Consumer Content

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Social Media

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Growth for good.

A series of free 45-minute marketing strategy webinars for social enterprises, charities that trade, and purpose-driven businesses.


Starting Wednesday 13th September, 10am

Ned Wells

Director at Cicada Consulting

“Ned’s brought some great strategic thinking to our digital marketing work, helping us to pinpoint where we might have most impact and designing the tools and resources we need to get ourselves noticed.”

Graham Duxbury, Chief Executive Officer, Groundwork UK

“This was an invaluable refresher”

Celia Cornforth, Centre Manager, Bicester Green

“Ned’s support has been crucial to our successful journey as a relatively new business over the past few years – alongside providing additional capacity; extensive skills and knowledge in areas such as marketing and communications, he also brings emotional intelligence and a shared set of values to the table – things which are equally important to us.”

Mike Ormerod, Head of Central Services, BDSIP Ltd.

“I can’t recommend Ned highly enough and have thoroughly enjoyed working with him. He’s guided us through a complex marketing strategy and plan, providing sound advice and working diligently to ensure Groundwork secures the best possible outcome.”

Garry Campbell, Head of Policy & Communications, Groundwork UK

Ned helped us to accurately shape our website brief, take it to market, and managed the process to successful conclusion. His ability to do this so effectively is underpinned by his style which is authoritative, highly collaborative, and outcome orientated.

Ben Spinks, Chief Executive Officer, BDSIP

“Ned provided us with the opportunity to think outside of our day jobs – bringing together people from across different businesses within our network.

He helped us to create a business strategy which really challenges us to consider how we’re going to grow our programme, setting aspirational growth targets and how to get past the barriers preventing us currently.

I’d highly recommend working with Ned – he’s been a positive force for change in our organisation.”

Emily Thompson, Fuel Poverty & Climate Change Director, Groundwork in the North

Say some stuff here

 

 

 

 

 

"I can’t recommend Ned highly enough and have thoroughly enjoyed working with him. He’s guided us through a complex marketing strategy and plan, providing sound advice and working diligently to ensure Groundwork secures the best possible outcome."

Garry Campbell, Head of Policy & Communications, Groundwork UK

"Ned's strategic marketing expertise was instrumental in helping us expand Impact Pumps' pay-as-you-go SolarPlex system to a wider audience.

His strategic insights and hands-on support strengthened our marketing approach and helped generate impressive early results."

Mark Bryant, Chief Executive Officer, Impact Pumps

"Ned’s support has been crucial to our successful journey as a relatively new business over the past few years – alongside providing additional capacity; extensive skills and knowledge in areas such as marketing and communications, he also brings emotional intelligence and a shared set of values to the table – things which are equally important to us."

Mike Ormerod, Head of Central Services, BDSIP Ltd.

"Ned's brought some great strategic thinking to our digital marketing work, helping us to pinpoint where we might have most impact and designing the tools and resources we need to get ourselves noticed."

Graham Duxbury, Chief Executive Officer, Groundwork UK

Ned helped us to accurately shape our website brief, take it to market, and managed the process to successful conclusion. His ability to do this so effectively is underpinned by his style which is authoritative, highly collaborative, and outcome orientated.

Ben Spinks, Chief Executive Officer, BDSIP

"Brilliant presentation, Ned. It was the most informative and advanced ‘learning in a nutshell' webinar I’ve attended since completing my law and business studies eight years ago."

Waltraud (Val) Pospischil, Vice Chair, Arkbound Foundation

"A really excellent review of what is needed to develop and deliver a successful marketing strategy."

David Waller, Board Member, Pump Aid

"Ned provided us with the opportunity to think outside of our day jobs - bringing together people from across different businesses within our network.

He helped us to create a business strategy which really challenges us to consider how we're going to grow our programme, setting aspirational growth targets and how to get past the barriers preventing us currently.

I'd highly recommend working with Ned - he's been a positive force for change in our organisation."

Emily Thompson, Fuel Poverty & Climate Change Director, Groundwork in the North

Capacity building for social enterprises (2)

I help charities and social enterprises to build capacity and reach new commercial clients. Often they lack in-house skills and are receiving conflicting advice. Working with me they develop strategic marketing capacity, sort out the technology they need, broaden their income base and build a more resilient organisation.

Public & Media Relations

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Consumer Content

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Social Media

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Capacity building for social enterprises (4)

I help charities and social enterprises to build capacity and reach new commercial clients. Often they lack in-house skills and are receiving conflicting advice. Working with me they develop strategic marketing capacity, sort out the technology they need, broaden their income base and build a more resilient organisation.

Public & Media Relations

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Consumer Content

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Social Media

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Public & Media Relations

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Consumer Content

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Social Media

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Make your organisation more resilient organisation, and less vulnerable to grant funding

Social enterprise model canvas

Learn how to build a sustainable commercial offering

Public & Media Relations

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Consumer Content

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Social Media

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Create a more resilient organisation that’s less vulnerable to grant funding

Social enterprise model canvas

Learn how to build a sustainable commercial offering

Public & Media Relations

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Consumer Content

Nulla porttitor accumsan tincidunt. Pellentesque in ipsum id orci porta dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Social Media

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What we do for you

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Brand Perception

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Investments & Acquisitions

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Crisis Management

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Launch Success

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Customer Reach

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Growth & Sales

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Hi, I'm Ned Wells.

I help purpose-led organisations and charities to build capacity and generate earned income through better marketing strategies and business systems. Often, this means supporting and coaching client teams, helping them to think strategically and deliver at pace.

Our Industries

Enterprise Companies

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Consumer Products

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Emerging Technology

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Financial Services

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From the blog

Three surprising differences between charity and commercial marketing

Three surprising differences between charity and commercial marketing

When Melissa Fretwell asked me to write an article for White Camino (whitecamino.com/en/blog) comparing marketing for charities with marketing for businesses, I thought it would be quite straightforward. But the further I got into it the more nuanced my points became and the more exceptions I found. Read more

Mastering your charity’s marketing: Five top tips

Mastering your charity’s marketing: Five top tips

Good marketing is critical to the success of any charity. But when it comes to developing (or polishing up) your marketing plan, there’s an almost endless list of things to consider. And knowing where to start isn’t easy, especially if you have limited in-house expertise or a small team juggling a million-and-one other things. This article first appeared on Charity Intelligence www.charityintelligence.co.uk Read more

Four lessons from supporting five social enterprises – simultaneously

Four lessons from supporting five social enterprises – simultaneously

As my work supporting five social enterprises to become more adept at marketing and business development comes to an end, I’ve been reflecting on what I’ve learnt. Read more